21 Sep 2021 --- McDonald’s has launched an initiative to reduce virgin fossil fuel-based plastic in its Happy Meal toys by 90% worldwide by the end of 2025. The fast-food giant will transition to more renewable, recycled or certified materials for toys. “Our next generation of customers care deeply about protecting the planet and what we can do to help make our business more sustainable. We’re always exploring where we can drive greater impact, including the transformation of beloved icons like the Happy Meal,” says Jenny McColloch, McDonald’s chief sustainability officer.
