27 Aug 2018 --- Frito-Lay has introduced personalized messaging to its variety crisp packets to allow parents to connect with children while away from home. The redesign comes after a Frito-Lay survey found that the majority of US parents want to give words of encouragement to their children while they are apart. As a result, Frito-Lay Variety Packs, one of the flagship brands from PepsiCo's Frito-Lay division, is giving parents a simple and convenient way to provide love and encouragement during the school day with the launch of Snackable Notes.
