30 Sep 2022 --- Designer Naama Nicotra has developed The NakedPak, where food functions as a built-in wrapper, making every part edible and creating a true zero-waste food packaging system. Nicotra acknowledges the services of food packaging but urges customers to keep an open mind regarding her solution. Dubbed “the apple principle,” Nicotra gained inspiration from how consumers currently treat fruits and vegetables without packaging: a quick rinse under the faucet and then they are ready to eat.