EU sets chemical recycling calculation rules for PET bottles
The European Commission (EC) has adopted a new Implementing Decision on the calculation, verification, and reporting of data on chemically recycled content in single-use plastic beverage bottles for compliance with the EU Single-Use Plastics Directive (SUPD). The EC says that with the new rules, it aims to ensure transparency in the calculation of chemically recycled PET, to “level the playing field,” and secure the plastic recycling sector. “Europe’s plastic recycling sector faces mounting pressures,” adds Jessika Roswall, Commissioner for Environment, Water Resilience and a Competitive Circular Economy. “The new rules on chemical recycling are part of the answer to that challenge.”Aluminum can makers rethink design as circularity meets consumer convenience
Aluminum can designs are evolving to meet consumer and manufacturing demands. Canovation, Henkel Adhesive Technologies, and Sonoco tell Packaging Insights how resealable all-metal cans, water-based sealants, lightweighting, and digital process optimization are helping can makers improve efficiency and circularity. “We see five key drivers shaping the next generation of aluminum can innovation: sustainability, economics, health and safety compliance, branding and marketing, as well as consumer experience,” Jeff Grajewski, chief operations officer at Canovation, tells us. Sealed Air exec: Proof, not promises, will drive packaging sustainability claims
Despite the EU Packaging and Packaging Waste Regulation’s (PPWR) complexity, it offers companies the opportunity to truly support a circular economy — but only if transparency and traceability are prioritized, says Arnaud Brunet, executive director for Food Products, Marketing, and Sustainability EMEA, at Sealed Air.As the deadline for the PPWR approaches, Packaging Insights sits down with Brunet to discuss how companies can beat eco-fatigue and use the momentum of the landmark regulation to take “decisive steps” in packaging redesign.Trends in dessert packaging
Innova Market Insights data indicates a 9% increase in new dessert launches between April 2025 and March 2026. Among these launches, 44% feature recyclable packaging claims, while compostable packaging claims are growing the fastest. At the same time, consumers say they prefer resealable packaging when purchasing desserts.A Science Based Look at Fluorination and PFAS.
Are all fluorinated packaging technologies created equal? Or are we oversimplifying risk? Greif examines how process chemistry, particularly oxygen control, fundamentally shapes PFAS outcomes. Backed by validated data and scientific rigor, this paper reframes barrier selection for regulators, engineers, and decision-makers seeking compliant, high-performance packaging solutions.This Technical Paper is brought to you by Greif.RAWS scales biodegradable plastic additive to tackle packaging waste
Return to Air, Water, and Soil (RAWS) Americas is a US-based plastics technology company that creates an additive for plastic to make it biodegradable. We speak to Camilo Ferro, president at the company, about scaling RAWS technology amid the industry’s effort to innovate end-of-life solutions for plastic packaging waste.Settings
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RAWS scales biodegradable plastic additive to tackle packaging waste
Return to Air, Water, and Soil (RAWS) Americas is a US-based plastics technology company that creates an additive for plastic to make it biodegradable. We speak to Camilo Ferro, president at the company, about scaling RAWS technology amid the industry’s effort to innovate end-of-life solutions...
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