04 Apr 2023 --- Albertsons Companies’ O Organics brand is revamping its packaging design to meet consumer demand as the business grows. The organic brand will continue to maintain its aesthetic accentuated by vibrant, clean and modern elements. The private label brand is designating April as “Organic Breakfast Month” and encouraging customers to share their favorite breakfast routine on social media using #WakeUpOrganic as O Organics aims to become the go-to brand for Gen Z and Millennials. “Many of our customers have embraced an organic lifestyle and consider it a meaningful part of their personal values,” says Brandon Brown, senior vice president of Own Brands at Albertsons.
