26 Apr 2024 --- The Alliance to End Plastic Waste has published its first two “Solution Model” playbooks to improve the understanding of stakeholders across the plastic value chain about what is needed to drive systems change to end plastic waste pollution and develop a circular plastics economy. The models involve the development, de-risking and demonstration of solutions to address different sources of plastic waste in different situations. Each solution is tested through alliance projects. The alliance combines the projects’ findings with existing industry experience to improve the replication and scaling in collaboration with partners. Packaging Insights sits down with Martyn Tickner, chief advisor of the Technical Solutions Centre at Alliance to End Plastic Waste to discuss the playbooks and the challenges for efficient waste collection and recycling.