22 Sep 2022 --- Avery Dennison and The R Collective are continuing their partnership on digital labels for a new environmentally sustainable project, Revival. The clothes are made from “rescued” fabrics with QR code tags that provide information on the clothing and sustainability messaging, wrapped in a “plastic-free” bag. Two months ago, the companies unveiled digital labels as a part of their #caretobethechange movement, educating consumers on the importance of digital labeling for garment circularity. Now the tags are officially implemented alongside ecological packaging and clothing.
