21 May 2019 --- Unilever has developed a new detectable black pigment for its High-Density Polyethylene (HDPE) bottles that enables them to be sorted by plant scanners and recycled. The new bottles will roll out this year for the TRESemmé and Lynx brands. The consumer goods giant claims that this will enable 2,500 tons of plastic bottles to be sorted and sent for recycling each year – the equivalent to the weight of 200 London buses. The solution comes as part of Unilever UK & Ireland’s new “Get Plastic Wise Campaign” and will reportedly be shared with other manufacturers.
