16 Jul 2018 --- Ball has teamed with Ovayaco, a company that produces and supplies beverages to Moscow-based restaurant chain BlackStarBurger, to design a new stand-out can using the innovative Strawster technology. Strawster is a modern gadget available exclusively in Ball’s 25cl slim can which features a self-activated straw that “magically” appears once the tab of the can is engaged. The partnership cites the increasing demand for ready-to-drink beverages and energy drinks in Russia as the drive behind the collaboration.
