Environmental charity Keep Wales Tidy has partnered with the UK’s National Cup Recycling Scheme to bring AI-powered beverage cup return to Cardiff. The Bower app allows customers of participating stores to scan and return their used paper cups. During the three-month pilot, consumers can recycle their used paper cups at selected Caffè Nero, Costa Coffee, Greggs, McDonald’s, and Pret a Manger establishments for a £0.05 (US$0.07) reward. Bower users receive the reward via the app, which aims to incentivize disposal and ensure full recycling.