13 Jul 2023 --- Coca-Cola and eight of its leading bottling partners have created a sustainability-focused venture capital fund. The $137.7 fund will target investments in packaging and decarbonization to reduce the beverage giant’s environmental impact. Greycroft, a seed-to-growth venture capital firm, will manage the Greycroft Coca-Cola System Sustainability Fund. The fund is the first of its kind for Greycroft, which invests in enterprise and consumer solutions across life cycles and industries.