27 Mar 2019 --- Jos Harrison, Global Design Leader for Reckitt Benckiser (RB), a global consumer health, hygiene and home company, claims that responsible packaging is now a key driver in product purchasing decisions and that CPGs must act urgently to avoid becoming fatalities in the transition to increased sustainability. In a wide-ranging interview with PackagingInsights, Harrison also discusses the “amazingly versatile” benefits of plastics, the viability of bioplastics, the demand for greater product transparency and the implementation of connective packaging technologies.
