28 May 2024 --- Bobst is demonstrating how machine learning and artificial intelligence (AI) can be harnessed to elevate packaging production at the ongoing Drupa 2024 in Düsseldorf, Germany. We caught up with Christian Zeller, head of marketing for the Printing & Converting business unit, on the show floor to explore the Swiss machinery company’s latest solutions. “Overall, Bobst is active in four packaging industries: folding cartons, flexible packaging, corrugated board and labels. At our Drupa booth, we have one area for each of the industries and one centerpiece because what is common for all these industries is that we are connecting all the machines together with Bobst Connect, our cloud-based software platform,” Zeller tells Packaging Insights.
