28 Apr 2022 --- Ahead of the Rethinking Materials event next week in London, UK, we sit down with Maisie Devine, executive director for sustainable innovation and 100+ Accelerator at AB InBev, to discuss the scalability potential of reusable and refillable beverage packaging solutions. Devine will host a roundtable discussion on how to scale return, reuse and refill systems on day one of the show (May 4). She will argue that businesses need to establish more standardized packaging and a framework to ensure bottles are actually returned to make reuse models viable in developed markets.
