The “demonization” of plastic is a “knee-jerk reaction” to the problem of plastic pollution, says Carlos Ludlow-Palafox, co-founder and chief technology officer at UK-based Greenback Recycling Technologies. Packaging Insights sits down with Ludlow-Palafox to explore how Greenback’s Enval Modules work to ensure the circularity of plastic. He also discusses the steps the company is taking to improve transparency within the recycling industry, stating that due to the growing demand for and scarcity of recycled plastic, some are “buying virgin plastic, making it dirty, and selling it as recycled.”
