22 Feb 2022 --- Henkel’s Schwarzkopf brand Schauma is relaunching this month, bringing a more minimalist and modern style to its packaging that focuses on the ingredients and consumer benefits. Schauma is seeking to cater to what it says is rising consumer demand for “caring foam crowns” for young and old family members. A fragrance update and improved formulas have also been added to “ensure a well-groomed, pleasant hair feeling.”
