25 Jan 2023 --- Digital Watermarks Initiative HolyGrail 2.0 (HG2.0) is entering the project’s next phase, with a pilot market launching in France. The technology will be tested at scale for detection, ejection and purity at the industrial level, providing stakeholders with real-life data on the value-creation potential of digital watermarks for optimal sorting of packaging waste. The next phase of the HG2.0 digital watermarks project follows the validation of the detection sorting unit in semi-industrial trials mimicking real-life conditions of the prototype detection unit.