29 Nov 2018 --- Mars Petcare has partnered with recycling expert TerraCycle to launch a free, nationwide pet-food packaging recycling scheme, and is inviting the whole pet care industry to join and extend the impact of the scheme. Led by Mars Petcare brands Whiskas and James Wellbeloved, the program is open to any packaging in the market. The partnership joins a string of recent collaborations between TerraCycle and a number of high-profile companies.