MaterialsZone, the material R&D platform, has launched a new AI-guided feature that can facilitate researchers’ experimentation processes and improve time effectiveness in packaging development. “The AI-Guided Product Development feature provides real-time, AI-driven experiment suggestions. We’re tackling the inefficiencies of trial-and-error experimentation and the challenge of aligning development efforts with tight timelines. Traditional methods often rely on complex testing hypotheses, which can be inefficient and resource-intensive,” Ori Yudilevich, chief product officer at MaterialsZone, tells Packaging Insights.