06 Dec 2023 --- Supply chain transparency is critical to sourcing quality materials and the packaging products for which they are used. Rising greenwashing legislation and consumer demands continue to drive businesses to give a full account of the origin, emissions footprint, labor and practical value of their products. Obtaining necessary or sufficient evidence of needed data can be a severe challenge and sometimes even impossible. This year, a report by Smurfit Kappa showed that inconsistent data access and a lack of supply chain transparency are the key barriers to gaining credibility on environmental sustainability claims.