06 Jul 2022 --- Modified Atmosphere Packaging (MAP) technology, which substitutes the atmospheric air inside a package with a protective gas mix, is booming in popularity. The design enables shelf life extension without including preservatives and can maintain the product image for greater consumer appeal. While the technology has been around for years, rising hygiene and food waste concerns are drawing many industry players toward MAP designs. According to Innova Market Insights, the technology has grown over 30% in recent F&B packaging launches.
