26 Nov 2019 --- Understanding consumers’ desire for product traceability and transparency, Nestlé Waters North America (NWNA) has introduced code tracking to its Poland Spring plastic bottle labels to create an interactive drinking experience. After scanning a QR code found on Poland Spring water bottles, consumers can track the journey of their spring water and learn how best to recycle the bottle when empty. Entering a 14-digit code on the bottle allows consumers to track that specific bottle.