22 Aug 2024 --- PA Consulting (PA), an innovation and transformation consultancy, is collaborating with sustainable materials company Searo Labs to develop and scale seaweed-based products, offering eco-friendly alternatives to plastic and single-use packaging. The collaboration aims to accelerate the adoption of seaweed-based materials in consumer products and packaging within the food, personal care and home care sectors. These eco-friendly solutions are poised to reduce the reliance on single-use plastics and the exposure to PFAS chemicals.