22 Feb 2019 --- The UK’s biggest annual packaging show – Packaging Innovations – will take place in Birmingham next week. James Drake-Brockman, Divisional Director of Easyfairs’ Packaging Portfolio, expects the plastics debate to dominate the agenda once again, but this time with a more advanced focus on “what the industry has actually done” rather than “what it can do” to find sustainable solutions to a global waste problem. Here, Drake-Brockman speaks to PackagingInsights about improving consumer recycling behavior, the UK Department for Environment, Food and Rural Affairs’ (DEFRA) tax on plastics containing less than 30 percent recyclate and the challenges of finding nationwide consistency in UK recycling.