01 Apr 2019 --- Circularity does not start with recycling, but with the design of the packaging, according to Vincent Mooij, Manager of SUEZ.circpack. SUEZ, who offer innovative and sustainable solutions for waste, has released a new set of guidelines – SUEZ.circpack – that hope to assist brand-owners in designing for recyclability. There will also be a Suez recyclable certification logo for packaging that passes the recyclability assessment of Suez. Speaking to PackagingInsights on the launch, Mooij notes that Suez hopes to set a clear industry standard in designing for recyclability.