21 May 2020 --- Packaging companies jump through several bureaucratic hoops to obtain certifications that provide credibility and legitimacy to environmental sustainability efforts. But are certifications everything they are made out to be and how strategic for business survival are they in our increasingly eco-conscious world? PackagingInsights discusses the issue with Sarah Price, Sustainability Manager Europe at Sappi, who describes what role verifications can and cannot play in determining the environmental sustainability credentials of packaging.