24 Jul 2024 --- Tetra Pak has added a set of interactive games to its packaging in Europe, which consumers can access via a QR code connecting to a multi-language web app designed by British technology company Appetite Creative. The app is available in Spain, Portugal and Central Europe, including Germany and Austria. The Collector game encourages users to operate a dump truck to traverse roads and collect as many Tetra Pak packages as possible while avoiding hazards. Meanwhile, the Memory game offers a card game in which players must match the recycling-themed playing cards within a set time limit. The Quiz game tests general knowledge about sustainability.
