09 Sep 2021 --- Sustainable packaging alternatives rarely meet the high standards of premium and luxury cosmetics brands, according to Sulapac CEO and co-founder Suvi Haimi. She speaks to PersonalCareInsights about the challenges in sustainable packaging production and design, as well as cost competitiveness and recyclability hurdles. “The most sustainable form of consumption is not to consume anything at all. However, with significant structural changes, a circular economy for cosmetics packaging could become possible,” she says.