28 Mar 2019 --- Kabuto Noodles has commissioned London-based creative agency B&B to revamp the packaging of its new children’s range of pot noodles. The redesign is introducing shorter noodles delivered in brightly-hued, smaller-scale pots with milder flavors and builds on the original, award-winning brand identity that the agency previously created for Kabuto. The brand saw its popularity and revenue rise within the last five years, with the latter reaching £5 million (US$6.5 million).
