30 Aug 2018 --- Seventh Generation, a household and personal care products company active in the sustainable products space, has launched the first liquid dish soap on the market to be made completely of post-consumer recycled materials. Notably, the bottle’s new cap, developed by TricorBraun, utilizes 100 percent post-consumer recycled materials, many of which were plastic clothes hangers. The new design also supports the company’s goal of ensuring each packaging component across its product portfolio is virgin petroleum free and widely recyclable by 2020.