19 Sep 2023 --- Israel-based UBQ Materials has expanded the use of its UBQ – a plastic substitute from unrecyclable household waste, with disposed packaging as the majority ingredient – in Arcos Dorados, a McDonald’s franchisee. The material is implemented in the quick-service restaurants’ food trays to customers’ seats. Sophie Tuviahu, vice president of business development and sales for UBQ Materials, speaks with Packaging Insights about how the company uses waste from the packaging industry to create UBQ for a wide range of ecological solutions to reduce companies’ environmental impact.