11 Feb 2022 --- In packaging news this week, Ball partnered with US brewer Anheuser-Busch to supply the Super Bowl with reusable aluminum beverage cups. Meanwhile, Arla Foods Saudi Arabia partnered with SIG to bring aseptic carton packs to the MENA region for the first time, and Plastipak invested in its Luxembourg-based PET recycling facility.In brief: Business news Ball and Anheuser-Busch announced a partnership to bring the infinitely recyclable Ball Aluminum Cup to guests at SoFi Stadium in Los Angeles, US, for the Super Bowl. The aluminum cups, which are also available to fans at major events and venues across the country and for purchase online and at mass retailers, demonstrate the partners’ commitment to advancing environmental sustainability, they say.