MSU: Tweaking medical label designs to improve consumer product understanding
23 Sep 2021 | Michigan State University
Medical packaging design may not be the most obvious route for improving patient health, but that's exactly what makes it a rich area to study for Dr. Laura Bix, professor at Michigan State University. She shares how her research team is currently using change detection technology to track what label information consumers pick up when inspecting medical packaging and what design features could better help them understand the product.
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