15 Jan 2020 --- Closer collaboration between supermarkets and recycling companies is crucial to raising recycling rates, according to Dan Cooke, Head of Sustainability for Viridor, the largest UK-owned recycling, renewable energy and waste management company. The comments come in light of a recent Green Alliance report, which warned that plastics are only the tip of the single-use iceberg and pointed the finger at throwaway culture as the root cause of packaging’s environmental scourge. Cooke has voiced his support for the report’s conclusions, including the prediction that switching from plastics to alternative materials could have a greater impact on the environment.
